The partnership will help promote sustainability in the hospitality industry by offering sustainable and efficient hygiene solutions to members

December 02, 2019
A global survey carried out by travel and tourism company TUI Group found that 66% of travellers expect on the travel industry to build and promote a more sustainable experience. 

Every day, Ecolab works with its customers across the globe to do more with less – using innovative solutions to improve business outcomes while protecting vital resources. The company’s partnership with Green Key will promote the use of sustainable solutions at hotels and restaurants across Europe to meet customer expectations and achieve and maintain Green Key certification.  

“We provide customers with solutions and services that help keep their operations clean and safe and enable them to achieve both operational and sustainability goals,” said Maarten Potjer, vice president and general manager of Ecolab’s Institutional business in Europe. “Through this partnership with Green Key, we can help hospitality businesses meet increasing consumer expectations around sustainability and achieve Green Key accreditation.” 

“Working closely with market leaders and environmentally conscientious organisations such as Ecolab is a mutually beneficial arrangement that helps to broaden our reach while affording our partners the opportunity to highlight their commitment to helping address environmental concerns,” said Finn Bolding Thomsen, International Green Key Director. 

To learn more about Ecolab’s commitment to sustainability, visit


About Ecolab 
A trusted partner at nearly three million customer locations, Ecolab Inc. is the global leader in water, hygiene and energy technologies and services that protect people and vital resources. With annual sales of $15 billion and 49,000 associates, Ecolab delivers comprehensive solutions and on-site service to promote safe food, maintain clean environments, optimise water and energy use, and improve operational efficiencies for customers in the food, healthcare, energy, hospitality and industrial markets in more than 170 countries around the world. 

Follow us on Twitter @ecolab, Facebook at, LinkedIn at Ecolab or Instagram at Ecolab Inc.

Ecolab Contact:
Laetitia Tettamanti

About Green Key
The Green Key award is the leading standard for excellence in the field of environmental responsibility and sustainable operation within the tourism industry.

This prestigious eco-label represents a commitment by businesses that their premises adhere to the strict criteria set by the Foundation for Environmental Education. A Green Key stands for the promise to its guests that by opting to stay with the Green Key establishment, they are helping to make a difference on an environmental level. The high environmental standards expected of these establishments are maintained through rigorous documentation and frequent audits. Green Key is eligible for hotels, hostels, small accommodations, campsites, holiday parks, conference centres, restaurants and attractions.

Green Key Contact: 
Finn Bolding Thomsen


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